Every year, during peak outerwear season, The Arrivals opens a winter pop up experience in its home of NYC. This provides a unique moment for people to experience the brand offline.

To play on the brands belief that outerwear is a tool for expression and exploration and to highlight its products elevated design and weather-proof materials, we developed an interactive wind wall and bounce house experience in the store.

We tapped our friends at Dyson to power the wall with their high-performance hair dryers and built the bounce house using high-performance fabric from The Arrivals signature AER puffer. A reflective wall allowed shoppers to capture themselves jumping with friends wearing their favorite outerwear pieces.

The unexpected collaboration and spacial design was featured in Fast Company, Dezeen, and Highsnobiety.